Customer Responsibility
Our Commitment
JAS Asset Public Company Limited, as a developer and manager of shopping centers and commercial spaces, recognizes its responsibility to customers, service users, tenants, and all stakeholders. The Company is committed to conducting its business with transparency and fairness, while prioritizing the rights of consumers.
The Company establishes guidelines and policies to build confidence in the products and services within its projects, such as selecting and managing tenants to meet standards of quality and safety, maintaining the environment within the shopping centers to be clean, safe, and conducive to service use, as well as supervising strict compliance with relevant laws and regulations.
In addition, the Company places importance on the protection of personal data of customers and service users, providing systematic channels for receiving complaints and suggestions, as well as managing complaints in a prompt, transparent, and fair manner in order to appropriately protect the rights and interests of consumers.
The Company focuses on communicating accurate, clear, and verifiable information regarding projects, promotional activities, and service conditions, so that service users can make decisions carefully and with confidence. These operations reflect the Company’s commitment to building long-term trust and achieving sustainable growth together with society and surrounding communities.
Supporting the SDGs Goals
Stakeholders Directly Impacted
Goals and Performance Highlights
Goals
- Zero cases of violation, theft, or loss of collected customer data.
- Zero incidents or cases of personal data leakage.
- Achieve customer satisfaction of not less than 75%
Performance
Customer satisfaction across all shopping center branches received an average score of
Tenant satisfaction across all shopping center branches received an average score of
Management Approach and Value Creation
JAS Asset Public Company Limited places great importance on conducting business responsibly toward its customers and tenants, with a strong focus on developing and enhancing service standards
To deliver excellent experiences and comprehensively meet the needs of both customers and tenants. This is carried out under the following management approaches
Data Security and Privacy Protection of Customer Information
Creating Valuable Experiences for Customers, Tenants, and Communities
Tenant Relationship Management
- High-quality and flexible rental spaces: The Company manages rental areas to align with each tenant’s business type and size, ensuring maximum operational efficiency and supporting diverse business needs.
- Joint marketing activities with tenants: The Company continuously organizes promotional events and marketing campaigns such as product festivals, seasonal events, and niche activities to increase customer traffic within the shopping centers and boost sales for tenants.
- Diverse communication and promotional channels: The Company provides both internal and external promotional platforms, including billboards, LED screens, websites, and the shopping centers’ social media channels, to help promote tenants’ stores and activities and reach a broader target audience.
- Partnership and collaboration building: The Company fosters collaboration with tenants in various aspects, such as co-developing customer experiences, organizing joint in-mall activities, and implementing collaborative sales promotion campaigns between the shopping centers and tenants. These initiatives aim to encourage customer engagement, drive spending, and enhance continuous visitation within the centers.
